Posts by socialsirenmarketing

“As soon as I have today figured out, tomorrow comes…” A friend of mine told me this phrase when she was in the throes of teaching young children in a 4K classroom, parenting two babies, and generally trying to hold on for dear life. It applies to running a business as well, specifically in regard…

Being your own boss can be great, but it also comes with a unique set of challenges. Are you feeling a bit like being on a boat with no paddle?  You’re not alone. One of the biggest challenges you’ll face is staying motivated and on task. It can be tough to stay focused and driven…

The Buggles’ “Video Killed the Radio Star” debuted in 1979. Although video didn’t actually kill the radio star as the song suggests, video did create a new way for people to experience music. Over 40 years have passed since the earliest music videos transformed how we perceived music from a purely auditory to a multi-sensory…

Color conveys feelings.   Interior designers have known for years that color impacts people’s feelings and moods. Color choices are equally important in marketing materials. Bright colors promote a sense of warmth, boldness, and cheerfulness (think McDonald’s yellow, Fanta orange, and UW Wisconsin Badger Red) while cool tones set a mood of creativity and dependability.…

Any business owner knows that growing a company takes productivity and focus. But sometimes it’s difficult to stay on task when there are so many distractions demanding your attention. Which happens almost every day.    Don’t feel defeated. Here are a few easy tips to help you stay focused and get the most out of…