Well, it finally happened. The business that you built with your blood, sweat, and tears got a negative review. And what’s worse, it’s out there for the whole world to see. The first thing you need to do is take a deep breath and relax. A bad review is not the end of the world,…
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Having a solid content strategy in place is essential for successful social media growth and marketing. But does the term ‘content strategy’ sound a little scary?  Let’s break it down and talk about what a content strategy is, the reasons you NEED (yes, need) a content strategy for your business, and the pieces that go…
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Social Siren Staff Favorites Part III: 5 Resources to Streamline Your Bottom Line As a small business owner or manager, you probably wear 72 different hats and put out as many fires throughout the day. There are just so many things to think about, plan and execute. It’s hard to keep up with all the…
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Social Siren Staff Favorites Part II – 5 Ways to Ignite Your Creativity Some of us are creative geniuses while others of us…aren’t. If you fall firmly in the latter camp, don’t worry, friend – you’re in good company. Fortunately for us, modern-day marvels in the form of free or inexpensive tools can help us…
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The screen is blank, your content calendar is blank, your mind is blank…what to do! If you could use a bit of inspiration to jumpstart your marketing plan this quarter, look no further. Below are a handful of the Social Siren team’s favorite apps and programs for marketing your small business. From creating a positive…
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